Strategy & Communications
We take your initial brief and event objectives to create a cohesive live experience campaign; incorporating event, communications and marketing touchpoints to provide key ROI insights and analysis.
The key areas are:
- Event concept and strategy
- Audience analysis
- Event content and programming
- Event branding
- Communications strategy
- Brand partnerships
- Press outreach
- Comms & marketing content creation
- Influencer management
- Social channel management
Project Management
This department is our largest team at Marble LDN, all with a broad range of event experience and all Prince 2 certified.
The key areas are:
- Bespoke decks, proposals and costing
- Event styling
- Venue searches
- Supplier management, liaison and negotiation
- Timeline management, event schedules, budget and P&L
- Licensing, RAMS and health & safety
- Build team management
- Food and beverage procurement and management
- Cloud based reporting
- Embedding our team within yours
Creative Production
This team breathes life into your live experience concept. Attention to detail is key, along with creative lighting and audio solutions to enhance the overall experience narrative.
The key areas are:
- Set and space design and build
- Sound and light curation and design
- Technical drawing, renders and CADs
- Interior design
- Bespoke design and build items
- Special effects & projection mapping
- Fully qualified in-house technicians
- Venue fit-outs
- Power supply & plans
- Backline services
Event Technology
While digital events have experienced a surge in demand in 2020 so far, digital activations compliment their physical counterparts; the most successful event strategies draw on the benefits of both and work by the hybrid events model. Use digital channels to engage your audience for a physical experience later in your campaign, to reach a larger and more invested demographic.
Our digital event technology includes branded:
- Live streaming
- Virtual event platforms
- Augmented Reality (AR)
- Virtual Reality (VR)
- Audio reality (8D audio)
Marble Music
Our extensive consultation service aims to help brands create meaningful consumer interactions centred around music. From concept to delivery, our aim is to create intimate and niche media experiences whilst offering an unrivalled service to our clients.
The key areas are:
- Incredible roster of Marble Music artists, stretching across all genres and forms of entertainment
- Bespoke artist and performance booking process
- Personalised consultation during the booking process
- Programming and choreography of artists and performers
- Logistics management for all artists and performers (regardless of whether all were booked through our team)
- Branded playlist curation
- High profile artist negotiation
- Artist liaison, transport, accommodation, riders
- AV and technical migration (with our production, sound, light and technical departments)
Data analysis
Taken from the results-driven live experience strategy, our team drill down into campaign measurement to provide the post-event analysis needed to feed into ROI targets, and to provide insight driven future events. We work with a range of technology partners to ensure your brand goals reach your target audience in the most effective way possible.
Key areas of measurement are:
- Share of voice
- Brand perception
- Media reach
- Consumer interaction
- Content performance
- Commercials (sales)
- Campaign integration
- Attendee feedback
- Consumer profiling