We’re seeing even more brands adapt their offerings to help communities and individuals in need, so this week’s Round Up is collating all of those positive news stories to inspire a positive mindset for the week ahead. There’s everything from Unilever care packages, to cooking tips from Searcy’s, and some more amazing music for you to listen to at home. Enjoy!
Weekly Round Up
We’re interested in how brands are beginning to use their marketing agencies in different ways, as demonstrated brilliantly by Unilever. In a collaboration with creative agency, Hot Pickle, the international consumer goods company are creating care packages with essentials for hospitals, delivering to over 30,000 individual units. The packages were also delivered to the NHS Nightingale hospital, with the entire turnaround taking only 48 hours.
The ‘Staying in with Searcy’s’ campaign is helping us to replicate some of their amazing recipes at home. You can find everything from the humble sandwich, to an apple and hazelnut crumble cake, and even cocktails. Their website is jammed packed with delicious recipe ideas, so check it out and get inspired for all your cooking this week.
#3 ReadALetter with some famous faces
Letters Live is opening the floor to anyone who wants to share a letter for someone: a friend, a neighbour, a teacher, a health worker hero, or even a stranger. There are plenty of famous faces in there sharing their letters too, with Benedict Cumberbatch opening the series. We love initiatives like this as they really help to forge human connections during a time when people are crying out for support and solidarity.
#4 Transform your selfie into a work of art (sort of) using the power of AI
A simple, fun and free app that transforms your selfie into a ‘masterpiece’ using Artificial Intelligence. Our team enjoyed sharing theirs for some weekend giggles, but I think it’s safe to say we won’t be appearing in the National Portrait Gallery any time soon! (See Junior Event Producer, Kotryna’s portrait below!)
#5 BBC Radio 1 Live Lounge goes digital
Some of the biggest artists of today have collaborated on a new single, ‘Times Like These’, all from their own homes. Watch Dua Lipa, Rita Ora, Chris Martin, Ellie Goulding, and many more singing the Foo Fighters’ classic hit to raise money for BBC Children in Need and Comic Relief. This is a really ambitious digital project and the result is so impressive.
If you have any positive news stories that would look right at home in this list, send them through to info@marbleldn.com.