If the Covid-19 pandemic taught event organisers anything, it was that there is more – much more – than one way to organise an event. Here at Marble, we found ourselves, time and time again, rising to the challenge of reconfiguring events which, often at very short notice, had to contend with the fact that guests were forbidden from attending in person.
For the most part, responding to this temporary events landscape involved utilising the power of virtual technology to bring together people who couldn’t share the same physical space. Put like that it sounds like little more than a series of over-inflated Zoom calls, but arranging a virtual event is a skill set in its own right, one which involves creating and utilising digital platforms in a way that dissolves the distance between attendees and encourages interaction and collaboration. Marble successfully orchestrated this for the Huckleetree Earthrise Summit last year, attendees were treated to a diverse program of enriching content over the two-day event.